[Salon] China sees surge in sales of duty-free goods amid inbound




China sees surge in sales of duty-free goods amid inbound tourism boom

10 Jul 2025
A tourist from South Korea claims a tax refund on a purchase made at a store in Chongqing, southwestern China. Photo: Xinhua

China has expanded a scheme allowing foreign tourists to claim tax refunds on a range of purchases, as it strives to attract more visitors

Major Chinese cities have reported a surge in purchases of tax-refundable goods by foreign tourists in recent months, as new duty-free rules designed to boost tourism spending begin to pay off.

China has introduced a string of measures to make it easier for international tourists to buy goods duty-free in recent months, with visitors now often able to claim sales tax refunds immediately in stores rather than having to queue at the airport.
The scheme is part of China’s broader drive to attract more inbound tourists, which has seen the country rapidly expand a visa-free entry policy that has led to a dramatic uptick in visitors.

In Shanghai, sales of tax-refundable goods jumped 85 per cent year on year in the first half of 2025, with the number of “buy now, refund now” transactions surging 28-fold, according to figures released by the city’s municipal government last week.

China introduced a more generous tax-refund policy for inbound tourists in late April, lowering the minimum purchase threshold from 500 yuan (US$69) to 200 yuan. The government has also expanded the number of localities and stores where visitors can claim refunds.

Sales of tax-free goods to inbound visitors in Beijing have averaged more than 100 million yuan per month so far this year, the state-run news agency Xinhua reported on Monday.

The growing sales are also being driven by a boom in inbound tourist numbers as China aggressively expands its visa-free entry policies, with citizens of 47 countries now able to stay in the country without a visa for up to 30 days.


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